FOUNDER, DEANNA RUSSO CLARK
Deanna's creativity combined with her multifaceted background of over ten years of experience working in the entertainment industry, has afforded her a network of invaluable relationships with brands and industry influentials. Her background in production and talent management give her an innate understanding and thoughtful approach to VIP etiquette as a result of working on "the other side" of the industry.
As co-creator of Hot House, a subsidiary of UPP, Deanna formed a niche market for Entertainment Relations and Product Placement. She has worked on behalf of 20 major corporations including Avon, Bacardi, Cadillac, Clinique, Dry Creek Vineyard, Evian, Esprit, Havana Joe, Hewlett-Packard, John Varvatos, Keds, Lee, Maurice Lacroix, Nautica, Polaroid, Red Bull, and Swatch among others. Her brand integration work has been highlighted in "Daily Variety's" Spotlight.
After many years of working in a field specialized in gifting celebrities, Deanna realized the power of celebrity and her relationships could be translated into a beneficial way that could make a difference. This is how the idea for ENTEGRITY was created, which became a launching pad for Platinum Guild International's "Women with Heart" and the World Gold Council's "Leaves of Change" charitable campaigns.
Since starting ENTEGRITY in 2001, Deanna's network of relationships have continued to produce innovative branded marketing programs which have resulted in successful integrated vehicles for press and promotion for Platinum Guild International, Kwiat Diamonds, Brilliant Earth, The US Open (USTA), Vogue Magazine, Nokia, Piaget, World Gold Council, Film Independent Spirit Awards, Renee Rouleau Skin Care, San-X, HD Productions, Sofia Kaman Fine Jewels. The Product Agent, SRW International, Luxury Brand Group and other ENTEGRITY clients.